Storytelling: how to optimize an infographic’s narrative potential

April 18, 2012
4:00 pm

How can an infographic tell a story effectively? What are the visual principles to take into account to optimize the narration? To answer these questions, workshop participants will focus on ten examples from the exhibit “Seeing is believing: visual information throughout history.” Their observations will be put together into a publication on the SwissInfographics platform.

This free workshop is geared primarily for graphic designers and journalists, but is also open to anyone interested in infographics. It is also possible to participate as an auditor. The workshop will be conducted in French. Pre-registration is required.


Guided visit of “Seeing is believing: visual information throughout history” from 4:00-4:30 pm.

Workshop and discussions on the theme of “Storytelling” from 4:30-6:30 pm.

To register, send an e-mail to

SwissInfographics Gallery
Rue de l'Ancien-Port 13
1201 Geneva
Link to: Google Map
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